Miracle Ear

Content Strategist, Copywriter and EDITOR

Miracle-Ear is a national hearing aid brand with over 1,600 locations nationwide. Miracle-Ear is one of my clients at MSPC, where we partner with them on their blog and website content, as well as video content as needed.

Blog

At MSPC, we are contracted to write five new blog posts and two blog optimizations for the Miracle-Ear website per month. I oversee the editorial process from the MSPC side, partnering with Miracle-Ear’s SEO agency to finalize topics, providing feedback on SEO spreadsheets, and then assigning out article to our roster of writers. I write many of the optimizations myself, as well as some new posts, and I also edit all of the assigned blog posts to ensure accuracy and that they align with Miracle-Ear’s voice and styleguide. Below are two blog posts I wrote. You can see Miracle-Ear’s full blog here.

Video Scripts

Below are two video scripts I wrote for Miracle-Ear. I collaborated with the creative team at MSPC to bring the video to life, from concept to final product. Aside from scriptwriting and ensuring the final cut aligned with the script, I served as an on-set assistant to our producer to make sure the shoots ran smoothly.